The highs and lows of Cougar ticket sales

The highs and lows of Cougar ticket sales

WITH THREE MONTHS until the remodeled Martin Stadium opens its gates for the launch of the Mike Leach Era, sales of football season tickets at Washington State already have far exceeded last season's total. Sales are approaching 12,700 seats, up from the 10,034 season tickets WSU sold last season, WSU tickets manager Paul Finn tells Cougfan.com.

The Cougars have sold 2,660 new season tickets and report a 98 percent renewal rate for season ticket-holders in the lower bowl, he said.

About half of those new sales are via the suites, loge boxes and club seats that are under construction on the south side of the stadium and will be ready for the home opener on Sept. 8 against Eastern Washington.

WSU will sell only season tickets between now and Aug. 4, at which time they'll open things up for single-game sales.

MEANWHILE, LOOKING TO the Cougars' Sept. 29 "home" game against Oregon at Seattle's CenturyLink Field, Finn says more than 18,000 tickets have been sold so far. That total includes 5,600 seats that have been set aside for distribution to WSU students and 4,000 that have been allotted to Oregon.

Through last week, sales had been limited to WSU season ticketholders and donors, but are now open to WSU Alumni Association members and others in the Cougar community. With a $50 donation to the Cougar Athletic Fund (1-800-GO-COUGS), fans can immediately secure a priority spot for tickets, Finn noted.

For more insight on the Cougs and Ducks in Seattle, click to this recent story on Cougfan.com.

COUGAR FANS WILL HAVE UNTIL Aug. 4 to fill as many of the CenturyLink's 67,000 seats before sales are then opened up through Ticketmaster to the general public and an Oregon fan base that seems poised to get the green out in Seattle.

Between now and then, WSU is planning an advertising campaign directed at the school's west side fan base. The campaign will include traditional (print, radio, television) and non-traditional advertising means (social media) to get word out. A letter from Mike Leach will go out to past purchasers of the Seattle game asking for their support again.

ELSEWHERE ON THE TICKETING FRONT, the Cougars' August 30 season opener vs. BYU on a Thursday night in a town, Provo, not known for its night life, isn't proving a big draw. Finn said the Cougars have sold just 186 of their alloted tickets for the contest.

However, sales for WSU's road game in Las Vegas are far more brisk. WSU has sold more than 1,700 tickets for the Friday, Sept. 14, contest against UNLV.

Both the BYU and UNLV games will be televised by ESPN.

NOTABLE NOTES:
  • No game time or television plans have been announced for the Sept. 8 home opener with Eastern Washington.

  • WSU expects sales of all-sports student season passes to again top 11,000 this year.

  • Some Texas Tech fans vowed to buy WSU season tickets when the Cougars hired former Tech coach Mike Leach last winter. Finn said 48 season tickets have been sold to Texans, compared to 19 last year.
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